industry:

Food & Beverage, Packaging

GEOGRAPHIC FOOTPRINT:

London, UK

PRODUCT LINE:

Natural Infusion Drops

Summary

The Challenge

SIPGOOD set out to reinvent the soft drink industry typically sold in wasteful single-use packaging by creating Natural Infusion Drops that deliver flavor and carbonation without added sugar or environmental baggage.
However, to validate this innovation and differentiate themselves in a crowded market, SIPGOOD needed:

A credible, third-party impact assessment of their product

Clear, comparative data against conventional beverage packaging formats

A scalable solution to assess impact across their product life cycle

The Solution

Using the CarbonBright Life Cycle Assessment platform, SIPGOOD conducted a comprehensive cradle-to-grave LCA of its Natural Infusion Drops. Our AI-powered platform enabled SIPGOOD to:

Automate environmental impact assessment across key indicators such as CO₂ emissions, water use, and packaging footprint

Benchmark performance against 500 ml bottled and canned soft drinks, using standardized and audit-ready data

Communicate impact credibly to customers, partners, and stakeholders with scientifically backed data

The Impact

SIPGOOD now has clear, auditable proof that its Natural Infusion Drops emit

up to 15x less CO₂e than bottled soda, and

up to 22x less than canned alternatives.

They also demonstrated a 98% reduction in packaging-related emissions compared to single-use formats.

About Sipgood

Sipgood is a London-based beverage brand reimagining how people consume flavored drinks. With the belief that better hydration shouldn’t come at the planet’s expense, SIPGOOD created Natural Infusion Drops; highly concentrated, all-natural flavor drops that turn regular water into a refreshing beverage, without the need for plastic bottles, aluminum cans, or added sugar.
Unlike traditional soft drinks that are over 95% water and packaged in single-use formats, Sipgood’s product is light, compact, and low-impact. Their innovation lies not just in what they’ve removed (wasteful packaging and empty calories), but in what they’ve added: a more sustainable, scalable approach to modern hydration.

CarbonBright Solution

The beverage industry, while shifting toward sustainability, still faces a major gap: most sustainability claims lack standardization, transparency, or credible data. Life Cycle Assessments (LCAs), the gold standard for impact measurement, are often too time-intensive and expensive — leaving brands with assumptions instead of insights.
That’s where CarbonBright steps in.
By leveraging CarbonBright’s AI-powered LCA platform, Sipgood was able to:

Quantify the full environmental impact of their Natural Infusion Drops across carbon, water use, packaging waste, and other key indicators

Benchmark performance against bottled and canned beverages with standardized, audit-ready data

Generate real-time insights and reports that inform transparent marketing, sustainability disclosures, and internal decision-making

This partnership enabled Sipgood to turn its bold sustainability vision into a science-backed reality, strengthening trust with consumers and creating a clear, measurable edge in the beverage space.

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